1. READY 2. AIM 3.FIRE!
But we tend to have bad corporate and collective moments, and so very often we experienced:
1. READY 2. AIM..AIM...AIM...AIM...AIM...AIM...aim-aim? (you get the picture)
Then with the advent of post-rationality, the 'nano-second nineties' and creation-intensification jobs, it became:
1. READY 2.FIRE! 3.AIM (for what it's worth...)
Nowadays? It's usually just:1. FIRE!
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